Sep 13
20112
commentsBy Nick Redmond
In E-Commerce, Marketing, Online Marketing, Mobile, Online Travel, Europe,
Tagsanalytics
With marketing budgets getting tighter and tighter and more empathises on increasing and proving real ROI, are you missing opportunities by not having your site optimised to convert your much converted (and hard earned) site arrivals from lookers into bookers? Read more →
Google recently entered the world of travel with Hotel Finder, a tool that allows you to search for hotels in an area and then filter those results by date, price and user rating. Due to the ever-growing power of Google and the inevitable migration of such tools to the Android platform this is likely to become a key consideration of your hotel marketing. Read more →
From purchasing your first car to booking a hotel, we all have expectations about what we have purchased and are about to receive. So how do we go about managing expectations considering the vast multitude of reasons that people choose to stay, eat, or buy our services and products? Well, we have come up with the following tips that with a bit of thought and some strategic integration into your marketing plans, will help you manage and exceed your guests expectations; Read more →
As a marketing agency specialising in the hospitality, entertainment, leisure and travel industry our clients often approach us to manage their social media footprint, with twitter forming a key component of this. Read more →
Feb 23
20115
commentsBy Nick Redmond
TagsAdvertising BBC Endorsement Hotel Sponsorship Hotels news Regulations Sponsorship Television
You’ve probably seen the latest news that product placement bans in television have been lifted in the UK ( http://www.bbc.co.uk/news/magazine-12449502 ) and you may be thinking that we are about to be inundated with products in our favourite television shows, everyone drinking a can of coke, checking the time on the latest Tag Heuer watch or asking directions to the nearest McDonalds. Read more →
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